Attaching a song to a certain memory is a natural, human thing to do. In each and every one of the lyrics, the beats or even the silence that music brings, there is a story. Sonic Trigger was created as a means of reaching towards this relatable factor, these stories waiting to be shared.

 

Whether it’s a song you love or a song you hate, a lot of them have the power to transport you to a relevant place or time in your life. The reason behind such connections becomes a memory of itself.

 

Where does your music take you? How does it make you feel about yourself or the world around you?

 

Where your music takes you can be a place of your own, but once you share it with others you might find a deeper way of relating to the people who surround you. This is what makes it such a necessary question.

 

A minimalist aesthetics suggests a straightforward, however, not so simplistic approach to this series of portraits that allows the subjects to express themselves comfortably. A - very bright - ring light, a grey backdrop and a phone: that’s all it takes to compose the shots and characters in each story told.

 

Without taking away their spontaneity and with the intention of aligning a visual identity to Sonic Trigger, the subjects are asked to dress in black. And the product of this beautiful idea flashes in the eyes of every storyteller, letting those who read and listen know more about who they are.

 

As music itself, the purpose of this project is to go beyond the concept of belonging. To an extent, some songs never really belong to their composers, but to those who listen and identify themselves in them. In a similar way, Sonic Trigger is meant for the people who share their stories and for others who can relate.

 

Written by Pauline Féo 

Edited by Lauren Herde